Trevor Nace Contributor
London Marathon runners were given a surprising thirst quencher during their run: edible seaweed pouches filled with a sports drink.
The seaweed pouch campaign during the marathon, which took place yesterday on April 28, 2019, helped to reduce the use of hundreds of thousands of plastic bottles. Marathon organizers have grappled with the sea of plastic bottles left over after over 40,000 runners quenched their thirst with single-use bottles of water and sports drink.
However, in the 2019 London Marathon organizers planned to replace 200,000 plastic bottles with innovative seaweed pouches filled with a sports drink. The seaweed pouches, called Ooho, were produced by Skipping Rocks Lab. The seaweed capsules can be bitten to release the liquid inside and eventually entirely consumed, or if the runner prefers not to eat the seaweed film it can be discarded where it will break down quickly.